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Native & Sponsored Content Evolution: New Opportunities for News Media (ARCHIVE)

Nov 13, 2025 1:00PM—Nov 13, 2027 2:00PM

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Originally recorded on November 13, 2025 About the webinar:  In today’s fast-changing media landscape, native and sponsored content are evolving into some of the most powerful tools for storytelling and revenue growth—especially for newspapers. But with tighter audience scrutiny and increasing pressure to perform, how can publishers strike the right balance between trust and monetization?…

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Ethics on Covering Immigration (ARCHIVE)

Dec 18, 2025 1:00PM—Dec 18, 2027 2:00PM

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Originally recorded on December 18, 2025   About the webinar:  Your newsroom has an ethics policy for granting confidentiality and anonymity to sources while balancing on-the-record credibility with doing no harm to the sources you cover. You would think nothing about that has changed when covering immigration but new questions exist. Be aware of them…

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Creating Significant New Obituary Revenue (ARCHIVE)

Jan 22, 2026 1:00PM—Jan 22, 2028 2:00PM

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Originally recorded on January 22, 2026 About the webinar:  OBITUARIES: If there is one advertising revenue source print newspapers should never lose, it is their Obituaries. But newspapers all over the country are losing revenue in this area. And after much research, a lot of the losses maybe self inflicted. How your obituaries look, read,…

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AI Powered Media Sales: Top 10 Ways to Use A.I. In Your Sales Strategy (ARCHIVE)

Mar 19, 2026 1:00PM—Mar 19, 2028 2:00PM

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Originally recorded on March 19, 2026 Description: With an overwhelming array of AI sales tools available, how can serious media sales reps know which ones to rely on? In this practical workshop, 30-year ad sales veteran Ryan Dohrn shows you LIVE with real examples why AI tools are essential for researching more effectively, uncovering valuable…

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Your Email List is a Revenue Product (ARCHIVE)

Mar 26, 2026 1:00PM—Mar 26, 2028 2:00PM

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Originally recorded on March 26, 2026 Description: Email is not just a marketing channel, it is a product. Like any strong product, it has a defined audience, a clear value proposition, a growth strategy, and measurable revenue outcomes. In this session, we’ll explore how local newspapers and broadcasters can design, manage, and monetize their email…

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Audience to Asset: Monetizing Attention Strategically (ARCHIVE)

Apr 16, 2026 1:00PM—Apr 16, 2028 2:00PM

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Originally recorded on April 16, 2026 Description: Reframing audience as a proxstrategic asset across subscriptions, advertising, and partnerships. About the Presenter:  Meagan Danielsen is a senior product VP at AlignSimple with extensive experience helping media organizations grow digital revenue, optimize audience engagement, and align product strategy with business outcomes. She has led large-scale digital platforms, subscription…

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The Modern Editor Toolkit

Apr 23, 2026 1:00PM—Apr 23, 2028 2:00PM

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Originally recorded on April 23, 2026 Description: The Modern Editor Toolkit explores the essential skills editors need to lead in today’s faster, more complex and more visible newsroom environment. As editors take on expanded roles as strategists, coaches, technologists and guardians of public trust, success more than ever depends on clear priorities, strong audience awareness…

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Inside Award-Winning Investigative Reporting: Lessons from A-Mark Prize Winners

May 14, 2026 1:00PM—2:00PM

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  LIVE WEBINAR Thursday, May 14, 2026 11:00am- 12:00pm (pacific); 12:00- 1:00pm (mountain); 1:00-2:00pm (central); 2:00-3:00pm (eastern)   Description: Join us for an inside look at award-winning investigative journalism. This webinar brings together this year’s A-Mark Prize winners for a candid conversation about how impactful investigative stories come to life—from idea to publication. Panelists Monica Cordero (Investigate…

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SEO and the Era of AI Search

Jun 25, 2026 1:00PM—2:00PM

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  LIVE WEBINAR Thursday June 25, 2026 11:00am- 12:00pm (pacific); 12:00- 1:00pm (mountain); 1:00-2:00pm (central); 2:00-3:00pm (eastern)   Description: As AI summaries and new Google modules change all the time, ranking in search results is more competitive than ever. The good news? The fundamentals of good search engine optimization (SEO) haven't changed all that much. In this session,…

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