Originally recorded on April 8, 2016
In this webinar…
Sales managers rarely have time to develop top-notch training materials. They are busy selling, managing and marketing. Training often gets pushed aside. The Local Media Association has developed a 14-week turnkey package that will arm sales managers with templates, presentation materials, guided conversation points, individual/group exercises, suggested management follow-up, coaching and feedback opportunities. Each of the 14 modules is perfect for a one-hour sales training program every week. This webinar gives you an overview of all the materials included in the program and guide you through implementation of the program. All participants in this session will receive electronic versions of the materials needed to easily launch the program.
About the presenter:
Amie Stein, a 20-year veteran of the media industry, is the director of training and development for Local Media Association where she develops and implements custom sales and digital training programs for media executives across the country. She has served in leadership positions with multiple media organizations including E.W. Scripps, Lee Enterprises, Pulitzer and Journal Register Company. Stein began her career in local and automotive sales and quickly assumed management roles. She has led the advertising operations in virtually every revenue category including local, real estate, automotive, major/national and recruitment with both large community groups and a major metro daily.