Originally recorded on April 29, 2021 In this webinar…: Engagement is on every editor’s lips, it’s the journalism buzzword with endless definitions. Engagement isn’t just clicks and likes, sometimes it is relational, creating deeper relationships with readers, building trust between the community and the journalist. Engagement can mean community participation in news, community organizing or…

Originally recorded on May 6, 2021 In This Webinar: There is a well hidden-feature in InDesign called “Data Merge”, this is not new. In fact, PageMaker had it and it has gotten better. No matter what version of InDesign you are using, you can automate certain page building with this amazing feature. Car ads? Yes,…

Originally recorded on May 20, 2021 In This Webinar: Old habits die hard. When it come to working faster and getting better results, it’s time to try to break the old production habits and learn new ways. Photoshop has so many improvements that we are often surprised by how to rethink the way we work…

Originally Recorded on June 3, 2021 In This Webinar… Instagram has quickly become a medium to share impactful, visual stories around the world. What began as a friendly photo-sharing app is now the way 1 in 10 Americans first hear about breaking news (Pew, 2020). In this session, we give you some tips and tools…

Originally Recorded on June 4, 2021 In this webinar:  With resources stretched thinner than ever, it’s never been more important for newsrooms to focus on automation, where possible. In this session, Matt describes some of the turnkey ways publishers are automating marketing and content creation on WordPress. He discusses the plugins used to create recurring…

Originally recorded on July 15, 2021 In this webinar:  Email newsletters are a key component of any business’ marketing toolkit. Unlike social media marketing, which uses top-secret algorithms to distribute content, the email newsletter allows you to control the communication with your audience. Learn more about the strategies that newspapers are using to harness the…

Originally recorded on July 22, 2021 In This Webinar:  In this webinar, you learn how to make the most out of the small budgets that some of your clients may have. Especially after a pandemic year, consumers need to be connected with in ways that veer from the traditional communication channels. AdCellerant will be presenting…

Originally recorded on  AUGUST 20, 2021 In this webinar:  Have you mastered the settings on your camera? Are you ready for the next step in advancing your photojournalism skills? No matter the device, a DSLR or iPhone, anyone can make a good photo with the right technique. This webinar takes an in-depth look at how…

Originally recorded on September 10, 2021 In this webinar…: From cursing cheerleaders to conspiracy theorists to social media bans, there was no shortage of First Amendment cases on court dockets in 2020-21. In this interactive webinar, we review recent legal decisions to identify key takeaways for working journalists. We end with a discussion on the…

Originally recorded on September 23, 2021 In this webinar:  As an executive in the newspaper industry, it is imperative that you understand the value of an integrated media plan. In this workshop, Korena Keys shares data on the impact it can deliver and provide you tools that will help you deepen your client relationships through…