Precision Journalism-Grammar, Structure, and Usage: –Have trouble with lie vs. lay and who vs. whom? –Need a quick guide to healthy vs. healthful? –Pronoun usage a problem? –Is he shorter than she, or shorter than her? If you write, or if you edit the writing of others, then this webinar and the accompanying materials are…

Originally recorded on May 15, 2014   In this webinar…: Many companies are now spending over a quarter of their marketing budget on digital pursuits. Are you and your sales staff prepared to sell online and capture the lion’s share of that revenue? This webinar, led by Allan Barmak, nationally renowned speaker and author of…

Originally recorded on June 18, 2015   In this webinar…: The Associated Press wrote the book on style – literally. The AP Stylebook is the industry standard, used by thousands of newsrooms and considered the best guide for achieving clean, consistent copy across publications or sections. This course delves into the most common style points…

Originally recorded on August 18, 2019 In The Webinar…Christina Smith engages with the audience on two major discussion points concerning community newspapers. First, she briefly discuss one of her current research projects that explores why small-town, geographically-bounded U.S. weekly newspapers continue to be viable in the digital era, despite the struggles larger U.S. newspapers continue…

Originally recorded on January 12, 2017   In this webinar…: This webinar offers up creative ideas you can start working on in your newsroom immediately. This is fast-paced, and includes references to the original stories as well as some great techniques to help you can execute these stories in newsrooms of all sizes.   About…

Originally recorded on March 14, 2014   In this webinar…: Do you really know your sales numbers? Not just the end result of how many ads you had in your last publication rather the details such as how many people you need to speak to get one ad, or what your closing ratio is and…

Originally recorded on June 25, 2015 In this webinar…: Like many managers, it is possible you fell into coaching. While you are energized by helping people become their best selves, you may have had a few challenges with training along the way. This webinar focuses not on sales coaching, but on building the right foundation…

Originally recorded on October 29, 2015 In this webinar…: Revenue growth in your local market is key to a sustainable future. It takes the right products, continuous improvement and a strong focus on customer service. In this session, you’ll learn the process behind growing your local market share and creating customer volumes that convert to…

Originally recorded on March 21, 2015   In this webinar…: In the disrupted media advertising space, finding balance between reinforcing the value of core products while effectively growing the emerging digital offerings is extremely difficult. In this webinar, Chris Edwards gives an overview of how his group has evolved to address these challenges. He will…

Originally recorded August 14, 2020 In This Webinar… Public notices have an historically important role of informing the public. They’ve also become the most important single source of classified revenue for many newspapers. But there’s no category of revenue that faces greater threats as newspapers fight literally dozens of legislative measures across the country every…