Advertising

Current & Upcoming | All

The Art of Prospecting: Your Guide to Getting In The Door (ARCHIVE)

Feb 12, 2022 5:00PM—6:00PM

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Originally recorded on February 12, 2015 In this webinar… Does the thought of prospecting leave you overwhelmed and exhausted? Have you been told you should prospect but you don’t know where to start? That will change in minutes once you meet “Hector” the prospector and explore why he is still around!Steve Kloyda will share his…

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Working The Sales Funnel (ARCHIVE)

Feb 28, 2022 5:00PM—6:00PM

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Originally recorded February 28, 2019   In this webinar… You are likely familiar with the Sales Funnel. But have you broken down each step of the process to understand what message and media placement have the greatest impact on an advertising campaign. This session covers the basics of the Funnel before digging into the best…

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Flipping Objections on the Spot! (ARCHIVE)

Mar 02, 2022 5:00PM—6:00PM

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Originally recorded on March 2, 2018 In this webinar… Objection handling is a skill that all sales people need to master. Ryan will highlight the six most common objections media sales people face on a daily basis and show you how to flip those objections into closed deals with ease and style. Because Ryan sells…

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50 MORE Ideas in 50 Minutes (ARCHIVE)

Mar 14, 2022 5:00PM—6:00PM

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Originally recorded on March 14, 2019 In this webinar… This webinar offers up creative ideas you can start working on in your newsroom immediately. This is fast-paced, and will include references to the original stories as well as some great techniques to help you can execute these stories in newsrooms of all sizes. About the…

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Writing Amazing Sales Emails. 10 Tips To Get an Open & Reply (ARCHIVE)

Apr 13, 2022 5:00PM—6:00PM

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Originally recorded on April 13, 2018 In this webinar… Selling via email has become part of our daily sales lives. While we would all prefer face-to-face selling, like it or not, email is how business is now done every day. Media sales expert, Ryan Dohrn, will share 10 sales email tips to increase opens, reads,…

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Using a New Technology To Drive Advertising Sales in a Pandemic (ARCHIVE)

Apr 16, 2022 1:00PM—2:00PM

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Originally recorded on April 16, 2020 In this webinar…: How can your advertising department adjust to businesses putting a hold on advertising and the challenge of selling during this period of social isolation? Your publication has an audience that’s the envy of most organizations. So, how do you best leverage these print and digital assets,…

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Selling Response (ARCHIVE)

May 09, 2022 5:00PM—6:00PM

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Originally recorded on May 9, 2019   In this webinar… Don’t have the highest circulation in your market or the lowest rates? Are your prospects claiming they have no money and that your print and digital publications no longer work? Are they turning to “free” social media instead? Don’t let that prevent you or your…

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Diving Into The Sales Techniques Behind Selling Response (ARCHIVE)

May 21, 2022 1:00PM—2:00PM

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Originally recorded on May 21, 2020 In this webinar… Last year, Bob McInnis showed you a new approach to selling advertising that enables your staff to sell the only thing your prospective advertisers actually care about–response. These days, it’s no longer just a nice way to approach the sale but a matter of survival. So,…

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Classified Rescue (ARCHIVE)

Jun 06, 2022 5:00PM—6:00PM

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Originally recorded on June 6, 2019   In this webinar… Do you still have a Classified Section that advertisers want to buy and readers want to shop? Running Classifieds is a science and no one understands that science better than Janet DeGeorge (a line right out of TV’s Bar Rescue). In this webinar, DeGeorge shows…

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