Originally recorded on March 24, 2022 About this webinar:  In this webinar, AdCellerant explains how publishing companies are upselling advertisers and complementing their campaigns with relevant banner ads that are highly targeted, reaching specified groups, locations and demographics with certain online behavioral interest and patterns. We learn about why programmatic display is the foundation of…

Originally recorded on April 13, 2018 In this webinar… Selling via email has become part of our daily sales lives. While we would all prefer face-to-face selling, like it or not, email is how business is now done every day. Media sales expert, Ryan Dohrn, will share 10 sales email tips to increase opens, reads,…

Originally recorded on April 16, 2020 In this webinar…: How can your advertising department adjust to businesses putting a hold on advertising and the challenge of selling during this period of social isolation? Your publication has an audience that’s the envy of most organizations. So, how do you best leverage these print and digital assets,…

Originally recorded on April 28, 2016 In this webinar… When clients are working with you, they’re expecting a strong sales strategy that will help guide them to a healthier bottom line. In this session, marketing pro Stuart Arnold helps you understand the basic tools for creating an impactful strategy, messaging and marketing for your clients.…

Originally recorded on May 5, 2022 About this webinar:  In this webinar, 30 year veteran ad seller Ryan Dohrn shares his recent research that suggests warming up your clients before you cold call them. His research has shown a 40% increase in connections and successful meetings with these new techniques. This is a webinar he…

Originally recorded on May 21, 2020 In this webinar… Last year, Bob McInnis showed you a new approach to selling advertising that enables your staff to sell the only thing your prospective advertisers actually care about–response. These days, it’s no longer just a nice way to approach the sale but a matter of survival. So,…

Originally recorded on May 23, 2019 In this webinar… During this session, we dig into some of the foundations of journalism: • We take a comprehensive look at ledes and what makes them jump. And while we’re at it, how can we take a story, and start preparing for a follow-up or bigger story? •…

Originally recorded on June 6, 2019   In this webinar… Do you still have a Classified Section that advertisers want to buy and readers want to shop? Running Classifieds is a science and no one understands that science better than Janet DeGeorge (a line right out of TV’s Bar Rescue). In this webinar, DeGeorge shows…

Originally recorded on June 7, 2017   In this webinar… Every newspaper can grow consistent core revenue by having a strong Service Directory.  The smaller the paper, the bigger the Directory should be! Sign on to this webinar to learn the secrets on how to double and triple this important revenue base.   About the…

Originally recorded on June 7, 2018 In this webinar… Having you been using the same commission plans for many years and the sales reps still keep missing goal, and so YOU miss budget? Or are you constantly changing your plans, frustrating sales reps who need to plan ahead and meet goals? Time to stop and…