Current & Upcoming | All

Return to Sales Basics (ARCHIVE)

May 12, 2022 5:00PM—May 12, 2026 6:00PM

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Originally recorded on May 12, 2011 In this webinar… Every sales organization is struggling to elevate their sales performance and results.  That challenge becomes greater every day as we add new products, require people to be multi-media experts, and try to sell in an ever-expanding competitive environment. This session outlines the steps each newspaper needs…

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Grant-Writing and Partnerships (ARCHIVE)

Jun 20, 2022 1:00PM—Jun 20, 2026 2:00PM

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Originally recorded on June 20, 2019 In this webinar… Wondering what you can do to receive newsroom grants or work with ProPublica and other nonprofits on projects? We have tips from people who’ve been successful and those who’ve worked on the receiving end of the process. Steve Dorsey, Vice President of Performance and Partnerships for…

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Security Training for Newspapers: Active Shooter Preparation and Response (ARCHIVE)

Aug 10, 2022 1:00PM—Aug 10, 2026 2:00PM

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Originally recorded on August 10, 2018 In this webinar… Recent tragedies across the U.S.A. have shown that active shootings are a very real and deadly threat for all businesses and communities. Regardless of the business or community activity, employees, students and everyday citizens have fallen victim to these attacks that often occur without clear warning.…

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Five Ways to Enhance Your Paper’s Obituary Category (ARCHIVE)

Sep 12, 2022 5:00PM—Sep 12, 2026 6:00PM

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Originally recorded on September 12, 2019 In this webinar… Obituaries and newspapers: Once, these two always went together, and this relationship provided publishers with a powerful traffic driver and an unbeatable revenue stream. But today’s readers face unique economic pressures, and they have new ideas about how to best announce and remember a death in…

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Maximizing Your Digital Revenue-Don’t Leave Money On The Table! (ARCHIVE)

Aug 26, 2022 5:00PM—Aug 26, 2026 6:00PM

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Originally recorded on August 26, 2016 In this webinar… Most media organizations have unsold digital advertising inventory. But what should you do with those available ad spots? You can try to sell them locally, but if the market is exhausted, you need to find a buyer outside of your own geography. Frequently you turn to…

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How to Sell the Value of Digital Without Overselling Your Client (ARCHIVE)

Sep 29, 2022 5:00PM—Sep 29, 2026 6:00PM

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Originally recorded on September 29, 2017 In this webinar… Everyone sells digital. Everyone has similar portfolios. In order to differentiate, you’ll need to provide value beyond CTRs, CPMs and the like. In this webinar we’ll discuss how to: • Simplify digital sales for the customer and your sales team • Build a client-focused digital recommendation…

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Developing a Competitive Sales Advantage (ARCHIVE)

Nov 07, 2022 5:00PM—Nov 07, 2026 6:00PM

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Originally recorded on November 7, 2013 In this webinar… Advertising options are great; competition is fierce.  This session covers how newspaper salespeople can effectively become the media consultant of choice in their market. Recommending the right combination of options and solutions to clients, at the right time, is key to producing the right results you…

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Anatomy of a Sales Call (ARCHIVE)

Nov 11, 2022 5:00PM—Nov 11, 2026 6:00PM

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Originally recorded on November 11, 2011 In this webinar… Anatomy of a Sales Call is perfect training for the new account executive or the seasoned professional who’d like a good review of the fundamentals of an effective sales call.  Presenter Jim Elsberry covers the following techniques to you and your staff close more deals. Learn…

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Prospecting That PAY$ (ARCHIVE)

Nov 11, 2016 5:00PM—Nov 11, 2026 6:00PM

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Originally recorded on November 11, 2016 In this webinar…: This session provides a proven prospecting methodology that not only creates sales opportunities, but is also easily implemented and enjoyable. It will provide guidance on proactively preparing a sales strategy each month and determining your individual “magic prospecting number” to achieve your goals and give yourself…

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