Originally recorded on April 27, 2023 About the webinar: This webinar is for sellers and managers who want to improve the effectiveness of their messaging when prospecting for new business. You’ll learn how to warm-up your cold-calls by: Provoking – the prospect’s interest Persuading – the prospect to take action Proposing – reasonable next steps…

Originally recorded on June 16, 2023 About the webinar: Create and Execute Your Top 20 HOT LIST! This workshop is all about new business development. Learn proven and tested sales strategies to secure more meetings with the right people so you grow your bottom line NOW! Pump up your sales calls/meeting numbers by 25-35% in…

Originally recorded on June 29, 2023 About the webinar: Join us for an exclusive presentation on the game-changing potential of generative AI in news media advertising sales. Discover how this cutting-edge technology can transform your sales strategies by creating compelling content with machine learning algorithms. Stay ahead of the competition and secure a stronger foothold…

Originally recorded on July 13, 2023 About the webinar: So, you get to the conversation on price and the client wants a discount? What do you do to keep them happy yet not kill the deal? Savvy ad sales reps know the 10 steps to negotiate a deal! Even if your boss wants you to…

Originally recorded on August 10, 2023 About the webinar: Is producing a spec ad still worth the effort when you’re short on time and staff? Learn why the answer is always YES. This presentation shows how spec ads can streamline sales and production by improving communication between designers and sales reps, eliminating time-consuming revisions, and…

Originally recorded on November 30, 2023 About the webinar: When price becomes the deciding factor on a sales call, we have messed up. In this class, Ryan helps define your differentiating factors and show you how to shift the conversation from price to benefit. Value is what the advertiser will get, and the price is…

Originally recorded on January 11, 2024 About the webinar: What do news organizations like Shaw Local, Nola.com/The Advocate, the Seattle Medium, and the Dallas Voice have in common? These are all local news organizations that make hundreds of thousands of dollars on branded content advertising. In this webinar, you’ll learn from The Branded Content Project…

Originally recorded on January 18, 2024 About the webinar: Real estate is booming and homes are selling fast. Is there a way to find revenue in this economy? Yes, with easy, low maintenance real estate print/online sections where every page is preplanned and presold. Find out how to add another quarter million to your revenue…

Originally recorded on June 13, 2024 About the webinar: Objection handling is a skill that all salespeople need to master. 30-year media sales pro Ryan Dohrn highlights the ten most common objections media salespeople face on a daily basis and show you how to flip those objections. Ryan will dig deep into objections like, “I’m…

Originally recorded on July 18, 2024 About the webinar: Ryan tested over 100 email subject lines with media sales executives just like you. The results will shock you. Ryan shares the top 25 subject lines that were opened 30% of the time and had a reply rate of over 25%. Get ready to dig deep…